Thursday 7 May 2009

Optix: Bontrust “Geldvermehrung”


This is a fantastic advert that I am very jealous of! When I was researching for my adverts for Barclays I had the idea of producing an animation using money and pound notes, but I fairly quickly dismissed it thinking it would be too hard to produce.
Optix however didnt and have created this magnificent origami world of money, the idea is to show the increase of money on the international market in connection with some kind of sexual relation! It works really well, especially with the change of music, the idea is great and well executed with the dollar bills, english sterling and chinese yen(?) representing the 3 figures. I'm just gutted I didnt think of it first!!!

http://motionographer.com/theater/optix-bontrust/

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